Audience Experience

This past month, I had an opportunity to interact and be part of a sale of a used car.  My mother, almost 75, was having too many electrical issues with her car (from 1998) and wanted something newer.  She had in mind a budget of $10k and wanted an exterior keypad and power windows, and a few other minor things.  And it had to be red. I walked in wanting all of the above PLUS the idea that my mother would be taken care of.  Not too much to ask, just a little extra hand-holding.  A VERY nice plus was the salesman inviting over a manager who spoke PORTUGUESE.  It is my mother's native language and helped immensely in the moment of making the sale.  He also worked out a deal which helped too. We found what was essentially the perfect car and purchased it from Herb Chambers, a large used car dealership, which offered a full checkup on the car.  She had 5 days to return it outright and a 30 day offer to switch cars to another of equal value. The salesman was nice, if not fully attentive