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Showing posts from January, 2016

How do people perceive what you are offering?

Do you turn to Yelp to get insight into the experiences of your customers? How do you know when there is a disconnect? http://mashable.com/2016/01/19/dive-bar-yelp/?utm_cid=mash-com-fb-main-link#B6WAlKonNOqa If customers are clueless, how can you educate them? Or convince them to come back when they are in a mood befitting your astmosphere? Like above, come back & have a drink with us. Isn't it always better to break through social media into humanity? 

Real Women in the Marketplace

If you are a guy, try to remove all judgement for the length of this post. And read it to the end. This is not women complaining, this is a series of articles I've seen in the past few DAYS that seem like Women Being Dissatisfied in the Marketplace means that more than 50% of consumers are not happy. What is the actual percentage of women as decision makers for YOUR brand anyway? Buying a bra: http://www.buzzfeed.com/kristinchirico/no-one-can-figure-out-my-bra-size#.qm0BwENYnA Why women feel that critics no longer represent them http://www.autostraddle.com/carol-didnt-get-oscar-snubbed-because-its-too-gay-it-got-oscar-snubbed-because-it-dismisses-men-324022/ Why women & minorites feel that Hollywood no longer represents them: http://www.hollywoodreporter.com/news/oscar-nominees-include-zero-nonwhite-855751 Women are generally NOT believed, no matter what http://www.vox.com/2016/1/14/10767998/believe-rape-victims-bill-cosby

How Something Subtle can Trigger Attention