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Showing posts from May, 2016

Fan, Audience, Customer or User, or all of the above?

RULES FOR THE INDEPENDENT ARTIST You must satisfy the person who likes you, who expects things of you. Take them into your tribe. FAN Respect them: 1)Create quality work that attracts people 2)Word will get around AUDIENCE Create a base of people who will want to listen & watch your new stuff 3)The "Brand" is only the word for the "World" they can expect 4)Give them something to be attentive to CUSTOMER Let them vote with their dollars: 5)At some point, they will want you to succeed at this 6)Make it EASY for them to encourage you USER Let them be loyal, easily 7)Make it easy to recommend your work 8)Make it sharable and tangible