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UX is about Intent

UX is about establishing AND following through on Creator Intent.

"Well, it's supposed to work like . . ."
             Yes, but DOES it?

"The system is designed to update automatically and check in with current situations and  . . ."
             Yes, but does it work with the Back Button?
             Or at least admit it doesn't, so the user knows what to expect?)

I can't tell you how many times I hear the Marketing people tell a potential customer that things are supposed to work one way, but it doesn't and/or was never designed to.  Sometimes those are BRILLIANT ideas and SHOULD be communicated to the Design team. If the company is lucky and connects both departments together.  Most times, it is a matter of little white lies.

"The product will work like ______"
              When the Developers actually get around to fixing the bug.
              When I share my idea with people inside the company.


--Signed,

Your Friendly & Frustrated UX'er
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